NewTry the Fig.1 AI platform free for 14 days.See plans
From intelligent agents that turn conversations into customers to branded experiences and video content that drive engagement, Fig.1 AI brings it all together.
One platform. One team. Built around your brand.
See what we doTrusted by brands that put AI to work
+43%
higher conversion when visitors talk to the agent.
Visitors are not just answered. They are led to the right product and the next step, so your team does not have to.
National tutoring franchise, 16,000 sessions








Bahamas Wrestling Federation




Get to know Fig.1 AI
From the first question to the final decision, every interaction shapes how people feel about your brand. Fig.1 AI helps you make those moments more meaningful, wherever they happen. Automate the routine questions, and personalize the rest of the experience.
On your website
From simple questions about hours and pricing to personalized product recommendations, Fig.1 AI helps visitors find exactly what they need. With video, interactive content and clear calls to action, every conversation creates a path forward, whether that's booking an appointment, making a purchase or getting in touch.
In your pitch
Go beyond static slides with interactive presentations that do more than tell your story. Fig.1 AI Pages bring your pitch to life, answer questions in real time, and show you how prospects engage with your content, so you know what matters to them and when to follow up.
In your content
From commercials and social media content to product demonstrations and training videos, Fig.1 AI brings your ideas to life with AI-powered production and human creativity. Our team handles every detail, delivering high-quality videos that stay true to your brand, with consistent presenters, voices and visuals across every channel.
Everywhere, from one brain
One knowledge base feeds your agent, your Pages and your video scripts. It reads your site, technical PDFs, graphs and images, and stays in sync with WordPress and Shopify, so nothing goes stale. In store, a QR code puts the same brand in a shopper's hand.
What we do

Your brand, answering every visitor.
Answers, shows your products and video, and books the next step. 25+ languages, around the clock.

The same agent, pointed at your team.
Trained on your SOPs, product knowledge and playbooks. Staff ask it instead of asking you. Onboarding, sales training and how-tos, with video.

A presentation that answers back.
One link. Presents like a deck, answers like your best rep, and shows you who read what.

Ads, social, training. In days.
Commercials, UGC-style social, product and internal training video. Produced with AI, finished by hand.

The AI trade platform for beverage.
One trade portal for wine, spirits and beer, plus AI guides for shoppers.
Does not fit a template? We build it.
Websites, stores, apps and AI integrations, built by the team behind Fig.1 AI.
const fig1 = new Fig1({ apiKey });
const reply = await fig1.chat({
siteId,
message: "Do you ship to Canada?",
});
render(reply.content, reply.media);Build it into your own product.
The same agent, knowledge base and analytics, inside your app or site, through the Fig.1 AI SDK.
Meet FigBot, built into every plan
If you can type a message, you can run Fig.1 AI. There is no dashboard to learn. Ask FigBot™ the way you would ask a teammate, and it sets up your agent, changes an answer, adds a video or designs a Page while you watch.
Plain English, not settings
Describe the agent you want and it builds and deploys it.
Edit anything by asking
Change an answer, add a video, swap a button, write the slides for a Page.
Undo any change
Every action is recorded, so you can roll it back.
Integrations
Leads to your CRM, bookings to your calendar, products from your store. No copy and paste.
Send leads to your CRM
Let visitors book a time
Recommend and sell products
Grow your email list
Stay in sync with your site
Continue by text
Case studies
Technology80%
Fewer support tickets, more qualified leads.
Engineers get spec-level answers from AtaiTec's own documentation around the clock, 80% of them outside Silicon Valley hours, so support tickets drop and the sales team hears from buyers who are ready.
Read the AtaiTec story
Beauty and wellness47%
of 325 client conversations in two months happened on days the salon was closed, on Instagram and the website.
Read the The Lounge by Glimmer story
Fitness51%
of prospect conversations about pricing, schedule and first classes arrived outside business hours and became trial-class leads.
Read the Royce Gracie Jiu Jitsu Academy story18%
of visitors who talk to the agent ask to book a call, an unusually strong conversion rate for real estate.
Read the Mac Corey storyIndustries
Leads, bookings or sales, the agent is trained on how your customers actually buy.
E-commerce and retail
Product questions answered, the right item recommended, cart or store next.
Real estate
Buyers and sellers qualified and booked, day or night.
Creators and influencers
A link in bio that answers your followers and sells for you.
Wine and spirits
Trade portals, in-store guides and shopper pairings.
Tech and B2B
Spec-level answers from your documentation, leads to your CRM.
Education and tutoring
Assessments booked and parents answered across every center.
Gyms and martial arts
Schedules, pricing and trial classes, booked while the mats are busy.
Salons and services
Bookings and pre-visit questions on the days you are closed.
Franchise and multi-location
One master agent, every location answering with its own details.
Small business
If customers ask you the same questions every day, start here.
How to start
Add your content, shape the conversation (or ask your built-in setup assistant, FigBot™), paste one line of code. Live the same day.
Send the brief. We script, produce and finish it. First cut in days.
Tell us the problem. We agree scope, price and date, show you the design first, and support it after launch.
The most trusted models in AI, inside a platform built around your brand.
Anthropic
Every reply comes from Claude, grounded in your own content, so it answers in your words.
OpenAI
If a provider goes down, the conversation continues on GPT without anyone noticing.
Private by default
Conversations stay in your account. Emails and phone numbers are redacted from analytics and exports.
25+ languages
Switch them on and the agent answers each visitor in the language they write in.
Always answering
If a model or provider is unavailable the reply moves to another automatically.
Built by the people who use it
We run our own business on the platform, so what you get is what we rely on.
Start a free 14-day trial of the platform, or tell us what you need and we will scope it with you.