The Fig.1
Blog

Insights on AI agents, conversational experiences, and the future of how brands talk to their customers.

Content folder feeding an AI agent — apps needed content, now agents need content
FEATURED · MAY 1, 2026

Apps Needed Content. Now Agents Need Content.

When we first started building apps at Fig1 nearly 17 years ago, we learned something quickly: apps craved content. Now I see the exact same shift happening with AI agents.

Jim Figliulo·3 min read
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